Are Universal Auras hosted in the Aurasma app right for me?

Universal Auras Overview 

Universal Auras hosted in the Aurasma app are accessible to anyone who downloads the Aurasma app. Users do not need to follow your channels to view your Aura content.

Universal Auras are hosted in the free Aurasma app, available on the App Store and Google Play.


Are Universal Auras Right for My Project? 

Aurasma offers multiple ways to get your Auras into the hands of end users. In addition to hosting Universal Auras in the Aurasma app, you have the choice of purchasing a skinned app with us, or embedding Aurasma technology into your own apps with our SDK.

1. When branding is not an issue

Universal Auras are a great way to get started with AR. Test the waters with a Universal Aura and leverage the existing user base of the Aurasma brand. 

2. You have limited time to market

Universal Auras do not require additional app deployment and can be turned around in a fairly short amount of time. Leverage our creative services team for additional account and campaign support and advanced executions.

For a seamlessly branded experience throughout, we recommend considering skinned apps or the Aurasma SDK.


End user experience

End users do not need to follow channels to access and view Universal Auras. All users with the Aurasma app will immediately have access to your Universal Auras. 


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