Knowledge Base/Getting Started with Aurasma

\ Are you a teacher? Guidance for teachers and other educators getting started with Aurasma...

Aurasma Support US
posted this on June 21, 2013, 10:37

Welcome to Aurasma!

Aurasma is one of the most popular and cutting-edge technologies being used in schools around the world today. Enabling teachers to connect digital content such as video to images in books and classroom walls, Aurasma offers a uniquely inventive, fun, and holistic way of engaging students of all ages. 

This post is designed for school teachers and covers all the relevant issues around using Aurasma in your school.

What mobile devices does Aurasma work on?

Aurasma is a free app which can be downloaded from the App Store or Google Play onto iPhones and iPads, and Android phones and tablets version 4.0 and above. For more information, please check out this link.


Where do I create Auras to see through the Aurasma app?

It is possible to create Auras:

  1. In app on your device
  2. Online in our content creation tool, the Aurasma Studio. Sign up today! We recommend creating content in Studio, which allows for easier content creation and sharing. You can access a series of Aurasma Studio Tutorials here.


I want my Auras to be viewed through multiple devices – should I create them on my phone or online in the Aurasma Studio?

Teachers looking to make Auras viewable through multiple devices (for instance parents’ and students’ phones) will find it more convenient to create Auras online in the Aurasma Studio - in fact for any type of large scale implementation of AR, we would recommend creating content in Studio vs the app. 

Auras created on your device will be more simple Auras, and, initially at least, can only be viewed through your device. Whilst it is possible to share Auras created on your phone with other phones and tablets, this is a less efficient way of making Auras accessible to multiple devices. Auras created in the Aurasma Studio, on the other hand, can very easily be delivered to tens, hundreds, even thousands of mobile devices.


Are Aurasma accounts set up in app and online in the Aurasma Studio connected? Do they work together?

Aurasma allows you the user to have accounts in two places: an in-app account, and an online account in the Aurasma Studio. Content is generally created online in the Studio, and then viewed using the app. It is also possible to make a few smaller, more simple Auras in-app. 

We are working all the time to improve the links between app and Studio accounts, and they are already linked together to some extent. If you open an account online in the Aurasma Studio, or in-app, you will then be able to log straight in to the other using the exact same login credentials.

Logging in to both Studio and app with the same login credentials will ensure that the two accounts are more closely linked together. Content you create and share from the Aurasma Studio will be automatically available in your app account, meaning you will not need to actively follow it in order to view it on your device. You can also test private content automatically using the simulate button in Studio if you are logged in to the app with your Studio login credentials. The key, then, is to have Studio and app accounts with the same login details!

However, Studio and app accounts are not completely linked together. Auras created in app will not appear in Studio, and they cannot be moved in to the Studio - if you want your Auras available in both app and Studio, you should create the Auras online in your Studio account. These Studio Auras are delivered to the app by 'sharing' them in Studio. As stated above, if you are logged in to both app and Studio with the same login credentials, any Auras you share from the Studio will automatically appear in your app account - you will not need to actively search for and follow those Auras in app.  


Do you offer dedicated 'Educator' accounts specifically for teachers, schools, and universities?

No. We do not offer dedicated educator or teacher accounts. All Aurasma Studio and app accounts are the same.


Do you offer free upgrades / educational upgrades for teachers / schools?

No. All accounts have the same levels of functionality already set up by default. You do not need to do anything else once you have set up an account. We do not offer any further free upgrades. 


How do I create Auras on a mobile device?  

Once you have downloaded Aurasma from the App Store or Google Play and installed it onto your device, you are able to create simple Auras in-app. Tapping on the information button in app will provide you with more information on how to make Auras in-app. Have a look at this video for more!

Auras you create on your device can initially only be viewed through your device, although it is possible to share Auras created on your phone with other mobile devices. If you are looking to create Auras which can be viewed through multiple devices, we recommend creating them online in the Aurasma Studio instead.


How do I create Auras online in the Aurasma Studio?

The Aurasma Studio is a free online platform that allows you to create and publish your own augmented reality content, which we call ‘Auras’. Similar to a content management system, you can create sophisticated and professional-looking Auras in the Aurasma Studio simply by uploading a few digital assets.

First you need to sign up for an account. Click here to register for an Aurasma Studio account!

Once set up with an Aurasma Studio account, you will be able to start making your Auras by uploading your assets – the images you want our technology to recognise (Trigger Images), and the videos or images or animations you want to overlay these images with on your device(s) (Overlays).

For more detail on uploading your assets, linking them together to create Auras, and then delivering these Auras to multiple devices, you should take a look at our Studio tutorials here


Does it cost money to set up an account or make Auras in the Aurasma Studio?

No, setting up an account on the Aurasma Studio and creating as many Auras as you like in your account is completely free of charge. For more on what you can get for free on the Aurasma platform, take a look at this post.


Does it cost money to deliver Auras created in the Aurasma Studio to multiple mobile devices?

No. We want our technology to be completely accessible to schools and non profits without their having to worry about costs. We therefore advise teachers and schools to deliver Auras through the Aurasma app by 'sharing' them in the Studio and having users 'follow' their accounts in app.

Once Auras have been created in the Aurasma Studio, you have the option to 'Share' these at the click of a button. When you share an Aura, this means that anyone using the Aurasma app can view the Aura (and all other Auras you have chosen to share) simply by searching for and ‘following’ your account in app. Click here for more information on how to share and follow Auras! By delivering Auras this way, you can deliver as much Aurasma content as you like on the app for as long as you like, completely free of charge. 


Is there a way of making Auras which can be viewed automatically, so that the app user does not have to first search for and ‘follow’ my account?

Some Auras can be viewed automatically, without app users needing to first follow the account in which they exist. We call these Auras ‘Universal Auras’. However, we do charge for Universal Auras. They are designed for major campaigns with large public exposure (often both national and international) and therefore represent a significant software investment. For this reason, on the basis of costs, we recommend that schools and non profits focus on delivering Auras through the Aurasma app by sharing them for other users to follow. Universal Auras may be a viable option for some University marketing materials however. To request a quote for Universal Auras from our Sales team, simply click on the 'My Account' option in your Studio account (top right) and then under 'Quote History' click 'Request Quote' and fill in the required details.    


Is there any way schools or non profits can apply for a discount for Universal Auras?

At this time we cannot offer discounts on our software. We advise that you continue to use our free platform which allows you to create and share as much content as you like through the Aurasma app. If you would like to request a quote for Universal Auras from our Sales team though, simply click on the 'My Account' option in your Studio account (top right) and then under 'Quote History' click 'Request Quote' and fill in the required details. 


Is there any limit to the number of Auras I can create in the Aurasma Studio?

No, there is effectively no limit. We would, however, advise managing content so that your viewers are seeing your latest Auras, as this will ensure faster loading times.  


I want students/ faculty to use the Aurasma Studio – do they all need separate accounts?

No, they do not need separate accounts. However, accounts are set up on a one account-one user basis. If you do want students or staff to use the same account, we advise setting up an account with a general login which you are happy to share.


Is it possible to set up multiple logins for a single account?

No - the ability to set up multiple logins is only offered to Commercial Accounts. Otherwise accounts only have a single user. This is why, if you do want to share account access with others, we advise you create a general login you are happy to share. 


If students are all using the same account, is it possible to separate their Auras?

No, all Auras exist in the same 'Auras' section of your account. They will be listed in the same view in alphabetical order. 


If students all have their own accounts, is it easy to move individual Auras from their account into another account so that parents/students only need to follow one account?

No – unfortunately Auras created online in one account cannot be moved into another account. If you want viewers to only have to follow one account to see all your Auras, they will need to be created in the same Aurasma Studio account. 


We want parents to be able to see some Auras and not others – how should we make this possible?

Easy – Auras can be private or publicly shared. Only when you click the option to 'Share' Auras in Studio will they be publicly available to other Aurasma users. If you simply opt to save Auras but do not share them they will remain private in your account. You can choose to share them later, or keep them away from public view. 

All parents need to do is download the Aurasma app, search for your account in app and follow it – they will then be able to view your publicly shared Auras.


If we want Auras to be available to students and parents, but we do not want them to be ‘public’ and accessible to all Aurasma users, is there any other way we can deliver these Auras to multiple devices privately?

Yes. Sharing Auras in the Aurasma Studio and allowing students or parents to follow your account in-app is undoubtedly the easiest and most efficient way of making Auras available to multiple devices.

However, you can also keep Auras ‘private’ and unavailable to the wider Aurasma platform whilst still making them available to certain app users you have identified. The way to do this is to send your account's private subscription link to the specific email addresses or phone numbers of people you want to be able to see your content. 

All you need to do is: click the 'My Account' option (top right) in your account; and then, under your profile image, click the option to 'Share your Private Campaign'. You can then copy the link (using ctrl + c) into an email to be sent to those who you want to be able to view your private AR content. If they tap on this link on a mobile device which has Aurasma installed, the app will automatically open, and they will automatically follow your account containing the Auras you want them to be able to view. This way multiple devices will be able to see Auras in an account which is still private and not available to the wider app user base.   


Can we host the content privately on our own server?

No – currently all content is hosted on our servers.


We are struggling to view the Auras through the app in school, even though they work fine at home. Could there be a firewall issue at my school?

We do occasionally hear of connection problems, particularly on corporate WIFI and in schools. Usually this affects video streaming. If this is the problem you are seeing, you may find that some videos do work because they have been cached on your device while it was connected to a network without filtering.

Our content delivery sites are:

You can try whitelisting, and please let us know how well this works.



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Stuart Kettle

We have started using Aurasma with the iPad app in our school. However, we have now discovered we are not able to delete overlays. This causes us a big problem due to privacy issues with the children, is there a solution to this?

June 28, 2013, 00:31
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Aurasma Support US
Enterprise (HP)

When you create content with the Aurasma application on a device, the Overlay and Trigger remain local to that specific device--for example, the iPad you are currently using. I do want to note that you can delete the Aura associated with the Overlay, but you cannot remove the actual overlay itself. Please see the attached photo. If you go to the "My Auras" tab under the Profile section within our menu, you will see the option to delete an Aura. 

If privacy is a concern for your students, I would encourage you to use our free version of Aurasma Studio. You can create Auras in your account, add and delete Triggers and Overlays, and still share your content with as many devices as you like. You simply need to upload your assets into the Studio before using them.

If you want to sign up for a Studio account, you can do so right on the homepage by clicking "Create Account." There are also other helpful articles on this site that show you how to share your Channel in Aurasma Studio with other users and how to create content.

I hope you find this helpful!

July 8, 2013, 11:12
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Stuart Kettle

Thank you for your reply regarding the Aurasma Studio. I already use the studio for producing my own Auras. The app is really good for the students to create their own Auras as they have access to an iPad but not computers. Hopefully in a future update you can make it possible to delete trigger images and overlays.

July 8, 2013, 13:59
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Aurasma Support US
Enterprise (HP)

We appreciate the note and, if you like, feel free to write that up under our "Feature Request" page!

This will let others know that this feature has been requested as well and gets our Community Dialogue up and running.



July 8, 2013, 16:42
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Allyn Jacobs

Having some serious issues with our firewall/content filter, and the CDN's alone do not appear to be enough....    Any ideas on what we can do next?


Thanks, Allyn

September 6, 2013, 08:10
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Nancy Anderson

I am so excited, we made our first Auras today in Science Class, We used our ipads and imovie. At first the videos appear to have the proper orientation, then we took a picture of our trigger and all was good. Then when we tried them out the video we used of the students is sideways. I have read what I can online and can't find the solution. Can anyone help me.



September 16, 2013, 11:09
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Ellen Crosby

I just learned about Aurasma and think it will have great uses in my school. I have been trying to use Aurasma, but I keep getting the error "Oops! There is a problem connecting to Aurasma Central. Please check your signal strength and network settings." I seem to have a good signal on my Ipad, and I am not sure what I need to do about the network settings. Any help would be appreciated.



March 13, 2014, 07:40
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Aurasma Support UK
Enterprise (HP)

Hi there,

@Ellen school wifi connection issues are quite common - you may find whitelisting the following content delivery sites helps - let us know!:

@Nancy, I assume the videos were in landscape orientation? And are the images portrait? Providing you were taking the photos of the images front on (so in portrait I would assume) the videos should match the orientation in which you took the photograph (that is the top of the video will be towards the top of the iPad, the bottom towards the bottom button etc). Is the Trigger Image strong (not too many repeating features etc)? Repeating features in particular in an image could confuse Aurasma as to which part of the image it is looking at and consequently change the orientation of the video but this would be unusual and would require a very repetitive, weak Trigger...

@Allyn, this may be something to discuss with your network admin if you have one as we do not have any other content delivery sites. Do you have a good wifi connection besides?


March 25, 2014, 09:03
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Stacy Brown
We are trying to create an aura through our channel but we receive an error message that the overlay (video) is too long. However, the video is only 90 seconds. Suggestions as to how to fix this?
April 3, 2014, 06:40
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Aurasma Support UK
Enterprise (HP)

Hi Stacy,

Are you creating your Aura in app or in a Studio account online?


April 8, 2014, 03:26
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JB Hanson

I want my students to all use the same account.  Is there a way to prevent them from deleting any auras?

If not, is there a way for multiple users to post to the same channel, without having the ability to delete auras?

April 23, 2014, 12:42
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Aurasma Support US
Enterprise (HP)

Hi JB,

Everyone can work in the same account, but everyone has access to the same permissions. Currently, it is not possible to restrict certain portions of studio to certain users. Everyone would have the ability to add, edit or delete auras.



April 23, 2014, 13:12
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I created a class account and students also have their own accounts.  I am unable to view student aura's, even though they were made public.

May 5, 2014, 19:19
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Aurasma Support US
Enterprise (HP)

Hi Amy,

Do your students have their own Aurasma Studio account or accounts in the app?

If they have Studio accounts, making their channel public is the first step, but you have to follow the public channel after that:


Same thing goes for in app. Making content public allows you to search and follow it. Make sure you follow their channels so you can see their work!



May 6, 2014, 11:40
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Evans Joseph A

I'm a teacher who heavily uses Aurasma as well, and I was wondering about the Studio 3.0? 

May 22, 2014, 09:06
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Aurasma Support US
Enterprise (HP)

Hi Joseph!

What are you wondering about specifically? Do you currently use Aurasma Studio? Make sure you give yourself the upgrade if you haven't already so you can access our advanced actions:




May 23, 2014, 09:43
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Kelly Moore

DO my students and parents have to have accounts or sign up to use aurasma? Can they just use the app to scan and view or does it not work if they aren't in the same account the aurasma was made?

June 13, 2014, 02:47
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Evans Joseph A

They are not required to have an account to use the app, but they still have to "find" your content by Following your channel.

June 18, 2014, 11:39
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Aurasma Support US
Enterprise (HP)

Hi Kelly,


They just need to have the Aurasma app on their device and then they need to follow your channel once:

They will then be able to view all of your content,  but they do not need a Studio account and they do not need an Aurasma account in the app.

June 18, 2014, 11:40
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Joana Tew

There were several channels created for the same school. How do I delete a channel? Also, I do not know the login information for one of the channels.

July 1, 2014, 07:41